SEO Case Studies
Not Projections. Not Promises.
Structural SEO Results From Real Sites.
Every case study below documents a real structural failure, the exact fix applied, and the measurable outcome. No vanity metrics. No cherry-picked wins.
This is the structural-SEO results record — the numbers and the fixes that produced them. For the full, traceable rebuild index (including the audit we ran on ourselves), see the Case Studies hub.
Structural SEO Case Studies
Fixing 100-Page Cannibalisation
100 pages competing against each other for overlapping intent. Every page reinforced the problem. We mapped it, consolidated it, and rebuilt the structure.
Before & After: What Structural SEO Results Look Like
A site with good content and zero rankings. Side-by-side before and after: pillar architecture, internal links, indexed pages, and organic traffic.
More Conversions. Same Traffic.
Structural SEO isn't just rankings. Fixing content role clarity and page architecture increased conversions 4x — without a single new visitor.
From Broken Site to Revenue System
A site that looked professional but structurally produced nothing. Full structural rebuild: pillar architecture, content machine, governance system.